Happy employees are productive employees


It’s no secret that happy employees work harder and stick around for longer. People are more productive when they know their work is valued. That’s why 88% of employers think that employee benefits are key part of motivated workforce.

Making sure your team are happy and satisfied can go a long way to increasing productivity and cutting your recruitment costs. By engaging your employees in a way that has a positive impact on their lives you create tangible links between their happiness and your business.

Companies need to build a more positive company culture and team engagement, offering something that’s genuinely different – something that provides real value – that’s how you set your company apart from the crowd. It shows that you view your employees as more than just cogs in the machine, it shows that you care about their overall quality of life too.

Nurture those links, restructure the wellness benefits, and provide activities that suit employees on an individual level.

Learn more about fibodo.

Walking the well-being talk


For many organisation money remains a significant barrier to fully embracing health and wellbeing in the workplace. Perceptions around costs and a struggle to measure and report on ROI appear as standout factors. Is there a work around based on weaving health and wellbeing into the very fabric of the organisation? Perhaps the key lies creating a culture of permission through a series of small steps that walk the wellbeing talk. 

It can start with management, walking the well-being talk to give ‘permission’ to be active in and around the workplace. Team managers can play two big roles in improving the health and well-being of organisations. Firstly, they can set examples for ‘social proof’, where team members feel it is ok to be getting out and being active during the working day. Secondly, if provided with appropriate training and have the right skills and attributes, team managers are there to temperature check the ongoing health of their team. Do they notice micro changes and can they appropriately act on emerging issues around mental health?

Facilities and technology can also start playing more of a part as well as HR’s benefit packages offering real choice with mind and body activities rather than just gym and snack.

Facilities can commit to providing decent well-maintained showers and the right privacy – not having to trudging through the office in your gym kit or buried in the basement carpark.

Tech can play their part too. Re-framing technology for offline support rather than greater tethering of employees to their desk, whether its office or remotely based. Real support with local access to a selection box of opportunities not just a tick box on the back of a pension package.

Here’s to less talk less, and more walk.

The Culture, Innovation & Sustainability Project

fibodo is delighted to be chosen as the fulfillment partner for  Engage International’sCulture, Innovation & Sustainability Project” – encouraging varied and unique volunteering experiences in the workforce.

“We have an opportunity prepare for the future while also trying to make it better. People go to work for many reasons, to earn money, to better themselves, to have a sense of belonging or to work towards a common purpose. 

If we can create meaningful experiences that enable people to develop themselves, while contributing to creating a more sustainable society, it will be one of the most valuable gifts an employer can give“.

James Murphy,
Founder, Engage International

Running volunteering programmes can be very time-consuming needing a lot of intervention by a few people who know how things work. Technology should be an enabling and time-saving tool – we see it being used to promote, drive and measure volunteering.

With fibodo you can identify and promote volunteering that is likely to be of interest. fibodo offers relevant information to the volunteer, whether this be at the office, home, mobile – or whenever the inspirational calls“.

Anthony Franklin,
Founder, fibodo



Just doing it..

Its widely known through a growing volume of research that being active can help improve our mental and physical health as well as fostering a sense of community and belonging amongst any workforce.

Two big barriers, closely linked, linger – 1) the company’s true culture towards health and well-being of their people and 2) the challenge we as individuals face in how to best get started through finding something that’s ‘right for me’.

For organisations and for individuals finding a starting point can be a significant factor in following through with well-being ambitions.


For organisations, having a well-being strategy, it is potentially seen, by some as a hefty task to develop and commit for a company to create a strategy behind such a big, wide ranging topic as well-being, with a multitude of stakeholder opinions. Kicking it into the long grass for next year has its attractions, where its seen as a nice to have rather than in integral part of business as usual. Perhaps riding into town waving a well-being banner is not the best approach, perhaps just getting started in a smart way can create the traction and momentum to encourage and create the desired change.

Adding to perceptions around the size of the task is how the working environment is evolving and how new technology is developing. The likes of google hangouts, intranet sharing husband more and more ‘At Office Delivery’ of food, services and goods is pinning us to our desks, even during a lunch break. Surly there are opportunities to use online to get offline and outside the office?

Greater help with more ideas, opportunities and access to just getting started with an activity, alone or with friends, family of colleagues could be the key to healthier minds and bodies. Just picking and activity to be active with our body or mind, learn something new or rekindle an old skill could be that ‘great place to start’.

Are we looking at the territory of well-being in the workplace from the wrong direction…. just getting started with an activity might be the answer.

Next week – ‘Culture of permission – walking the wellbeing talk’

fibodo powers Irish Golf Expo online ‘custom fit’ bookings

fibodo, the online marketplace for consumers to ‘find, book and do’ activities, has partnered with the Irish Golf Expo (IGE) to offer advanced booking for custom fittings. From the Irish Golf Expo home page customers choose ‘book your custom fit here’, select their preferred Golf manufacturer and then book the best available time slot.

‘As Ireland’s leading golf show we’re always looking for ways to improve our visitor experience from year to year. fibodo’s platform allows visitors planning their day to book and pay for a custom fitting slot, so they don’t miss out on the opportunity have their clubs made to measure. It’s one, new way we are   providing the highest level of customer service’ said Paul Shaw, Director at Irish Expo.

Paul went on: ‘With the build up to the show well under away and more coverage on social media from the brands than ever before, it was important for us to serve new customers who want immediate booking options.’

‘We are delighted to be powering the custom fitting services at this years Irish Golf Expo. Fibodo connects golf lovers with brands in 3 simple clicks, leaving the Irish Golf Expo team to concentrate on getting more people into our wonderful game,’ said Anthony Franklin, founder and CEO of fibodo.

Irish Golf Expo is Ireland’s largest golf show. This year it is relocating to City West, Dublin on 25th & 26th February 2017 (10am – 5pm). Visitors will be engaged in a unique, interactive golf experience supported by the biggest names in the golf industry. Aimed at promoting golf participation in Ireland and providing golf enthusiasts with a chance to get up close and personal with the latest equipment, gadgets and golf accessories, the 2017 Irish Golf Expo is an unmissable event in the Irish golfing calendar.

Click here to check out the Irish Golf Expo website: http://www.irishgolfexpo.com/

Click here to check out the Irish Golf Expo booking page on fibodo: https://www.fibodo.com/irishgolfexpo

Fran Bune, Head of Golf, will be attending the show and to find out more about fibodo and how it can help grow you business contact here at: fran.bune@fibodo.com

Notes to editorsfibodo is a British-based technology company, founded by former PGA golf professional Anthony Franklin. Its FIBODO app empowers people to find, book and do sport and other activities in their local area by connecting them with activity providers or hosts. The platform also provides an online business tool to a growing number of freelance golf professionals, tennis coaches, personal trainers and fitness coaches, which manages their schedules, handles payments and attracts new customers.

fibodo has been core to the British Golf Industry Association’s annual campaign to attract new and lapsed players: National Golf Month. In 2017, fibodo will once again be the technology backbone of this campaign.

Media contact:James Thellusson / James@dissident.biz / UK 44 (0) 7973633249

fibodo launches media campaign with Mediadrive

fibodo, an online business tool, designed to help consumers find, book and do activities where they live, is launching a new consumer advertising campaign to boost its brand awareness among British golfers and to drive bookings through the fibodo platform for those golf professionals already signed up to it.

The campaign will run on the main tour golf websites such as PGATour.com and on other golf platforms such as Golfshake.com and HowDidIDo.co.uk. from this month.

We’re delighted to be partnering with Mediadrive, who have unrivalled scale in reaching the golf audience in the UK and throughout Europe.Anthony Franklin, Founder of fibodo

The campaign is expected to reach in excess of one million golfers in the UK.

‘This campaign will boost our brand awareness and drive bookings for fibodo professionals. We already have over 1,000 golf professionals signed up and I hope this campaign, along with other marketing initiatives we have lined up over the coming months, will encourage more professionals to try fibodo,’ said Anthony Franklin, founder and CEO of fibodo.

He went on: ‘We’re delighted to be partnering with Mediadrive, who have unrivalled scale in reaching the golf audience in the UK and throughout Europe.’Tom Warden, an account manager from Mediadrive said: ‘The campaign is using clever frequency capping and optimization to reach as many nomadic golfers and club members as possible to encourage app downloads and bookings. Aside from the main tour websites, other publishers such as GolfShake.com, HowDidIDo.co.uk and GolfEmpire.co.uk will play a key part in the campaign.’

Over 1,000 golf professionals currently use fibodo or approximately 20% of all UK golf professionals. It is also the technology backbone of the UK’s National Golf Month (which kicks off in May) and is the UK’s largest campaign designed to attract new players to the game of golf. This year National Golf Month is focused on women.

fibodo’s easy to use platform allows consumers to search and book health and fitness activities near them, from professionals and clubs listed on the fibodo system, in only two clicks. fibodo then automatically arranges confirmations and reminders and processes payments.

From a professional’s perspective the benefit of fibodo is that it reduces ‘no shows’, boosts sales and saves professional ‘Hosts’ significant amounts of administrative time and effort. British users are reporting time savings of between 50-100 hours per annum and sales uplifts of 3-5%.

Additionally, fibodo’s ability to link seamlessly with social media platforms like Facebook and its back end data analytics mean that professionals have been able to improve their customer insight, sales and marketing.

For more information watch the video below:

Campaign visuals available on request.

Notes to editors
fibodo is a British-based technology company, founded by former PGA golf professional Anthony Franklin. Its FIBODO app empowers people to find, book and do sport and other activities in their local area by connecting them with activity providers or hosts. The platform also provides an online business tool to a growing number of freelance golf professionals, tennis coaches, personal trainers and fitness coaches, which manages their schedules, handles payments and attracts new customers.

fibodo has been core to the British Golf Industry Association’s annual campaign to attract new and lapsed players: National Golf Month. In 2017, fibodo will once again be the technology backbone of this campaign.

Media contact:
James Thellusson / James@dissident.biz / UK +44 (0) 7973633249

Why Company Sports Schemes Can Fall at the Last Hurdle

Health, wealth and wisdom have been inextricably linked since nursery school and today few self-respecting corporations lack a sports or fitness employee offering. From occasional summer softball outings to a fully blown gym or health plan membership, employees have never had so many wellness options to choose from.

These sorts of schemes represent a significant investment on behalf of employers – so why is it so many of them really don’t engage employees in quite the way they should? More often than not the answer is, quite simply, not enough people know about the opportunities open to them or aren’t sure about how they go around taking advantage of them.

“Platforms, such as fibodo, help employees enjoy a good work / life balance and bypass the issue of people not understanding what their employers are doing for them.” Simon Hawtrey-Woore, Director at fibodo for business

Simon Hawtrey-Woore, Director at fibodo for business, a UK-based social and health online platform, explained “fibodo visits companies every day and hears the same thing – businesses have made the investment into health and well-being opportunities for staff only to see the initiatives fail simply because employees don’t know – or know enough – about what has been put in place for them. This is a waste of both money and opportunity; we all know that engaged people make great employees but we also know that budget is precious so needs to return results. Consequently, businesses are stuck in a holding position of investing in the right initiatives but failing to enjoy the returns because there is a single point of failure.”

Technology is the key to bypassing this conundrum; Hawtrey-Woore added “At fibodo for business we have taken the step of creating a bespoke business platform, making it easy for employees to find and book a range of activities. The usual model is that the employer underwrites the platform but staff can use it to access work activities as well as social ones with family and friends outside the office for no additional cost.”

“We are passionate about seeing Brand X’s people enjoy a good work / life balance as we know this, ultimately, serves us well as employers too. Today’s employees are largely technically very savvy and this is set to increase – therefore it makes sense to move to digital solutions, especially when trying to engage with large amounts of people.”

Taekwondo Improves Golf – Really?

At fibodo, we often witness firsthand the incredible fitness benefits that sports provide for professional sports people.

Take Taekwondo for example. Not only is it great for your physical and mental health, but you can use it to enhance and take other sports to new levels.

Taekwondo compliments golfers of all levels, and helps to restore, improve and maintain optimal functional movement patterns and maximise golf performance.


Well, Taekwondo is ultimately about proper breathing, high levels of stability, internal strength and balance.

To find out more, we spoke to Paul Wesselingh, the 2013/14 European Seniors Golf Tour number one.

Paul has actively engaged in Taekwondo to aid his game.

Golf and Taekwondo are worlds apart,
Is that a fair assumption?

Yes I agree. Golf and TaeKwonDo are so completely different and really are not an obvious combination. I took up TaeKwonDo again in the early 90s, having originally started it when I was at college. I only took it up again as a fitness opportunity when I was a club professional, when I felt I needed something to take my mind off golf, and during the winter months. I excelled at it and soon became a 2nd Dan black belt. The problem with TaeKwonDo is that it is generally a contact sport which could also results in injuries, so I always had to be careful.

Do you think practicing Taekwondo enhances your game as a golfer?

It obviously made me fitter, more flexible, and the mental awareness was relevant to golf. However since the age of 45 I prepared for the Seniors Tour by and reduced the amount of contact Taekwondo, but still enjoyed practicing its various aspects.

Can you incorporate Taekwondo techniques into a game of golf? Can you give us a few examples?

Besides mental awareness, the big thing with TaeKwonDo is that it is an explosive sport in relation to the movements such as kicks and punches. That can be good obviously for the power move to generate club head speed.

Are there any classes that are specifically designed for golfers? If not have you thought about starting one?

I am not aware of any classes designed for golf. If someone was to use TaeKwonDo as a fitness program for golf, I would advise they stay away from the contact element such as sparring and competitive fighting, but it certainly offers in maintaining fitness, and does support core muscle groups. 

To find out more or to contact about Paul Wesselingh, you can visit his website here.