PRESS RELEASE: Tom Knight, former chief executive of JJB Sports appointed Chairman of fibodo (Find it, Book it, Do it)

London 21st September 2017 – fibodo, the FREE booking management software for sports and activity professionals (hosts), is excited to confirm the appointment of Tom Knight as Chairman of the company.

Following a successful career with Adidas, Tom formed his own sports retail company which he sold on to Blacks Leisure. He then became CEO of Blacks before taking up the CEO role at JJB, which grew successfully and profitably during his tenure. Since 2007 he has run a consultancy company providing advice to institutions and assistance to one of the largest online retailers. Tom has completed projects for Manchester City as well as JD Sports.

Tom has an established reputation with major sports brands, the investment community and with fellow colleagues, for honesty, integrity and professionalism,” said Anthony Franklin, fibodo’s Founder. “His dedication to the greater good and his talent for leading successful, high-growth sports industries make him an invaluable Chairman and addition to our board. We are proud to welcome him to the fibodo family.

I’m incredibly excited to be part of a cutting-edge technology company, that removes the barriers to participation in sports and activities, whilst supporting the people who help us all live happier, healthier lives,” said Tom. “Ever since I began speaking with Anthony, it has become more and more obvious to me, that fibodo fulfils a requirement for numerous parties. From the individual looking to get active, to the independent coach running their business, to the club trying to grow its membership, fibodo fits. fibodo will do for the sports and activities market, what AirBnB has done for the travel industry.

About fibodo

fibodo (find it. book it. do it.) provides an online and mobile IT solution, accessible to all. It gives an individual, club or business the online tools to sell their time based products and services, whilst engaging customers through a secure end-to-end booking experience.

fibodo is also good for corporates. fibodo’s b2b arm provides company’s with an online platform (private) that allows them to improve not only their employee health and well-being but also improve performance through greater engagement and involvement.

We believe technology should work, make things simple, so we created fibodo.

Registered office: fibodo Ltd, 418 Linen Hall, 162-168 Regents Street, London. W1B 5TD Registered Company: 08904097  

 

 

 

It’s not a digital revolution, we are a digital society!

We live in a material world, a society where consuming is as easy as pushing a button. we can pretty much find, buy and do everything online and whilst mobile. Through widely available and easily adopted open technology you can book a holiday on a bus, send money via text message, book cinema tickets in 2 clicks and order a taxi within minutes of your location. It’s online, it’s mobile and it’s all about now. We are not involved in a ‘digital revolution’ anymore, we are part of a digital society.

A recent survey confirmed only 5% of sporting activities are booked online, it’s crazy to think about the opportunities that are being missed. The majority of consumers are now digital, so it is simply about being a part of this community, contributing, helping to build and shape it, acting with, not dictating against.


We are a mobile nation; In fact, during a recent sports initiative over 70% of searches were made by phone or tablet. The biggest increase in internet use is cited among 16-24 year olds, almost tripling from 10 hours and 24 minutes each week in 2005 to 27 hours and 36 minutes by the end of 2014. Over 3 hours per day. Online shopping is now a default – total online sales were forecast to reach £52.25 billion in 2015, vs £44.97 billion in 2014.

The number of cash transactions will drop to just under 13 billion by 2023, while the number of cashless transactions – including cheques, credit cards, debit cards, contactless cards, direct debits, and standing orders – will rise to over 27 billion.

To get Britain active we need not look any further than the world we already live in, using the tools and infrastructure we have at hand to embrace our digital society.

Anthony Franklin, Founder

Learn more about hosting with fibodo.

The Culture, Innovation & Sustainability Project


fibodo is delighted to be chosen as the fulfillment partner for  Engage International’sCulture, Innovation & Sustainability Project” – encouraging varied and unique volunteering experiences in the workforce.

“We have an opportunity prepare for the future while also trying to make it better. People go to work for many reasons, to earn money, to better themselves, to have a sense of belonging or to work towards a common purpose. 

If we can create meaningful experiences that enable people to develop themselves, while contributing to creating a more sustainable society, it will be one of the most valuable gifts an employer can give“.

James Murphy,
Founder, Engage International

Running volunteering programmes can be very time-consuming needing a lot of intervention by a few people who know how things work. Technology should be an enabling and time-saving tool – we see it being used to promote, drive and measure volunteering.

With fibodo you can identify and promote volunteering that is likely to be of interest. fibodo offers relevant information to the volunteer, whether this be at the office, home, mobile – or whenever the inspirational calls“.

Anthony Franklin,
Founder, fibodo

 

 

Just doing it..

Its widely known through a growing volume of research that being active can help improve our mental and physical health as well as fostering a sense of community and belonging amongst any workforce.

Two big barriers, closely linked, linger – 1) the company’s true culture towards health and well-being of their people and 2) the challenge we as individuals face in how to best get started through finding something that’s ‘right for me’.

For organisations and for individuals finding a starting point can be a significant factor in following through with well-being ambitions.

 

For organisations, having a well-being strategy, it is potentially seen, by some as a hefty task to develop and commit for a company to create a strategy behind such a big, wide ranging topic as well-being, with a multitude of stakeholder opinions. Kicking it into the long grass for next year has its attractions, where its seen as a nice to have rather than in integral part of business as usual. Perhaps riding into town waving a well-being banner is not the best approach, perhaps just getting started in a smart way can create the traction and momentum to encourage and create the desired change.

Adding to perceptions around the size of the task is how the working environment is evolving and how new technology is developing. The likes of google hangouts, intranet sharing husband more and more ‘At Office Delivery’ of food, services and goods is pinning us to our desks, even during a lunch break. Surly there are opportunities to use online to get offline and outside the office?

Greater help with more ideas, opportunities and access to just getting started with an activity, alone or with friends, family of colleagues could be the key to healthier minds and bodies. Just picking and activity to be active with our body or mind, learn something new or rekindle an old skill could be that ‘great place to start’.

Are we looking at the territory of well-being in the workplace from the wrong direction…. just getting started with an activity might be the answer.

Next week – ‘Culture of permission – walking the wellbeing talk’

fibodo warns R&A rule changes ‘not enough’

fibodo warns R&A rule changes ‘not enough’

fibodo, the online business tool, has welcomed the new rule changes proposed today by the R&A and USPGA, but warns that changing the rules alone will not be enough to reverse the decline in participation in the game.

‘I was delighted to see today’s announcement about the new rules. The game needs to modernize if it is to survive and grow and this is one positive step to achieving this.’

‘But, making the game simpler to understand and faster to play is only one of the strategic barriers to getting more people to play. The industry must embrace change across the board, for example, in new formats. We must also plug into the opportunities which Big Data and new technology bring to improve our understanding of our customers and the efficiency and effectiveness of how we run golf. In an Uber Age, golf is still too analogue,’ said Anthony Franklin, ex golf pro and founder of fibodo.

fibodo has over 1,200 Golf Professionals registered in the UK alone, and is the technology backbone of the UK’s National Golf Month, the UK’s largest campaign designed to attract new players to the game of golf. National Golf Month is supported by the British Golf Industry Association and runs each year in May.

fibodo’s easy to use platform allows consumers to find and book activities near them in only two clicks, from live bookable activities professionals and clubs list on the fibodo system. It then automatically arranges confirmations and reminders and processes payments.

From a professional’s perspective the benefit of fibodo is that it reduces ‘no shows’, boosts sales and saves professional ‘Hosts’ significant amounts of administrative time and effort. British users are reporting time savings of between 50-100 hours per annum and sales uplifts of 3-5%.

According to Jonathan Lamb, PGA Head professional at Tehidy Park Golf Club and a devotee of the product: ‘fibodo saves me an hour a day by taking the booking, sending a confirmation and even reminds the customer and me before the activity. My lesson sales increased because all the members are now looking at my diary, not just my regulars.’

For more information watch the video below:

Additionally, fibodo’s ability to link seamlessly with social media platforms like Facebook and its back end data analytics mean that professionals have been able to improve their customer insight, sales and marketing.

fibodo powers Irish Golf Expo online ‘custom fit’ bookings

fibodo, the online marketplace for consumers to ‘find, book and do’ activities, has partnered with the Irish Golf Expo (IGE) to offer advanced booking for custom fittings. From the Irish Golf Expo home page customers choose ‘book your custom fit here’, select their preferred Golf manufacturer and then book the best available time slot.

‘As Ireland’s leading golf show we’re always looking for ways to improve our visitor experience from year to year. fibodo’s platform allows visitors planning their day to book and pay for a custom fitting slot, so they don’t miss out on the opportunity have their clubs made to measure. It’s one, new way we are   providing the highest level of customer service’ said Paul Shaw, Director at Irish Expo.

Paul went on: ‘With the build up to the show well under away and more coverage on social media from the brands than ever before, it was important for us to serve new customers who want immediate booking options.’

‘We are delighted to be powering the custom fitting services at this years Irish Golf Expo. Fibodo connects golf lovers with brands in 3 simple clicks, leaving the Irish Golf Expo team to concentrate on getting more people into our wonderful game,’ said Anthony Franklin, founder and CEO of fibodo.

Irish Golf Expo is Ireland’s largest golf show. This year it is relocating to City West, Dublin on 25th & 26th February 2017 (10am – 5pm). Visitors will be engaged in a unique, interactive golf experience supported by the biggest names in the golf industry. Aimed at promoting golf participation in Ireland and providing golf enthusiasts with a chance to get up close and personal with the latest equipment, gadgets and golf accessories, the 2017 Irish Golf Expo is an unmissable event in the Irish golfing calendar.

Click here to check out the Irish Golf Expo website: http://www.irishgolfexpo.com/

Click here to check out the Irish Golf Expo booking page on fibodo: https://www.fibodo.com/irishgolfexpo

Fran Bune, Head of Golf, will be attending the show and to find out more about fibodo and how it can help grow you business contact here at: fran.bune@fibodo.com

Notes to editorsfibodo is a British-based technology company, founded by former PGA golf professional Anthony Franklin. Its FIBODO app empowers people to find, book and do sport and other activities in their local area by connecting them with activity providers or hosts. The platform also provides an online business tool to a growing number of freelance golf professionals, tennis coaches, personal trainers and fitness coaches, which manages their schedules, handles payments and attracts new customers.

fibodo has been core to the British Golf Industry Association’s annual campaign to attract new and lapsed players: National Golf Month. In 2017, fibodo will once again be the technology backbone of this campaign.

Media contact:James Thellusson / James@dissident.biz / UK 44 (0) 7973633249

fibodo launches media campaign with Mediadrive

fibodo, an online business tool, designed to help consumers find, book and do activities where they live, is launching a new consumer advertising campaign to boost its brand awareness among British golfers and to drive bookings through the fibodo platform for those golf professionals already signed up to it.

The campaign will run on the main tour golf websites such as PGATour.com and on other golf platforms such as Golfshake.com and HowDidIDo.co.uk. from this month.

We’re delighted to be partnering with Mediadrive, who have unrivalled scale in reaching the golf audience in the UK and throughout Europe.Anthony Franklin, Founder of fibodo

The campaign is expected to reach in excess of one million golfers in the UK.

‘This campaign will boost our brand awareness and drive bookings for fibodo professionals. We already have over 1,000 golf professionals signed up and I hope this campaign, along with other marketing initiatives we have lined up over the coming months, will encourage more professionals to try fibodo,’ said Anthony Franklin, founder and CEO of fibodo.

He went on: ‘We’re delighted to be partnering with Mediadrive, who have unrivalled scale in reaching the golf audience in the UK and throughout Europe.’Tom Warden, an account manager from Mediadrive said: ‘The campaign is using clever frequency capping and optimization to reach as many nomadic golfers and club members as possible to encourage app downloads and bookings. Aside from the main tour websites, other publishers such as GolfShake.com, HowDidIDo.co.uk and GolfEmpire.co.uk will play a key part in the campaign.’

Over 1,000 golf professionals currently use fibodo or approximately 20% of all UK golf professionals. It is also the technology backbone of the UK’s National Golf Month (which kicks off in May) and is the UK’s largest campaign designed to attract new players to the game of golf. This year National Golf Month is focused on women.

fibodo’s easy to use platform allows consumers to search and book health and fitness activities near them, from professionals and clubs listed on the fibodo system, in only two clicks. fibodo then automatically arranges confirmations and reminders and processes payments.

From a professional’s perspective the benefit of fibodo is that it reduces ‘no shows’, boosts sales and saves professional ‘Hosts’ significant amounts of administrative time and effort. British users are reporting time savings of between 50-100 hours per annum and sales uplifts of 3-5%.

Additionally, fibodo’s ability to link seamlessly with social media platforms like Facebook and its back end data analytics mean that professionals have been able to improve their customer insight, sales and marketing.

For more information watch the video below:

Campaign visuals available on request.

Notes to editors
fibodo is a British-based technology company, founded by former PGA golf professional Anthony Franklin. Its FIBODO app empowers people to find, book and do sport and other activities in their local area by connecting them with activity providers or hosts. The platform also provides an online business tool to a growing number of freelance golf professionals, tennis coaches, personal trainers and fitness coaches, which manages their schedules, handles payments and attracts new customers.

fibodo has been core to the British Golf Industry Association’s annual campaign to attract new and lapsed players: National Golf Month. In 2017, fibodo will once again be the technology backbone of this campaign.

Media contact:
James Thellusson / James@dissident.biz / UK +44 (0) 7973633249

Why Company Sports Schemes Can Fall at the Last Hurdle

Health, wealth and wisdom have been inextricably linked since nursery school and today few self-respecting corporations lack a sports or fitness employee offering. From occasional summer softball outings to a fully blown gym or health plan membership, employees have never had so many wellness options to choose from.

These sorts of schemes represent a significant investment on behalf of employers – so why is it so many of them really don’t engage employees in quite the way they should? More often than not the answer is, quite simply, not enough people know about the opportunities open to them or aren’t sure about how they go around taking advantage of them.

“Platforms, such as fibodo, help employees enjoy a good work / life balance and bypass the issue of people not understanding what their employers are doing for them.” Simon Hawtrey-Woore, Director at fibodo for business

Simon Hawtrey-Woore, Director at fibodo for business, a UK-based social and health online platform, explained “fibodo visits companies every day and hears the same thing – businesses have made the investment into health and well-being opportunities for staff only to see the initiatives fail simply because employees don’t know – or know enough – about what has been put in place for them. This is a waste of both money and opportunity; we all know that engaged people make great employees but we also know that budget is precious so needs to return results. Consequently, businesses are stuck in a holding position of investing in the right initiatives but failing to enjoy the returns because there is a single point of failure.”

Technology is the key to bypassing this conundrum; Hawtrey-Woore added “At fibodo for business we have taken the step of creating a bespoke business platform, making it easy for employees to find and book a range of activities. The usual model is that the employer underwrites the platform but staff can use it to access work activities as well as social ones with family and friends outside the office for no additional cost.”

“We are passionate about seeing Brand X’s people enjoy a good work / life balance as we know this, ultimately, serves us well as employers too. Today’s employees are largely technically very savvy and this is set to increase – therefore it makes sense to move to digital solutions, especially when trying to engage with large amounts of people.”

Taekwondo Improves Golf – Really?

At fibodo, we often witness firsthand the incredible fitness benefits that sports provide for professional sports people.

Take Taekwondo for example. Not only is it great for your physical and mental health, but you can use it to enhance and take other sports to new levels.

Taekwondo compliments golfers of all levels, and helps to restore, improve and maintain optimal functional movement patterns and maximise golf performance.

Why?

Well, Taekwondo is ultimately about proper breathing, high levels of stability, internal strength and balance.

To find out more, we spoke to Paul Wesselingh, the 2013/14 European Seniors Golf Tour number one.

Paul has actively engaged in Taekwondo to aid his game.

Golf and Taekwondo are worlds apart,
Is that a fair assumption?

Yes I agree. Golf and TaeKwonDo are so completely different and really are not an obvious combination. I took up TaeKwonDo again in the early 90s, having originally started it when I was at college. I only took it up again as a fitness opportunity when I was a club professional, when I felt I needed something to take my mind off golf, and during the winter months. I excelled at it and soon became a 2nd Dan black belt. The problem with TaeKwonDo is that it is generally a contact sport which could also results in injuries, so I always had to be careful.

Do you think practicing Taekwondo enhances your game as a golfer?

It obviously made me fitter, more flexible, and the mental awareness was relevant to golf. However since the age of 45 I prepared for the Seniors Tour by and reduced the amount of contact Taekwondo, but still enjoyed practicing its various aspects.

Can you incorporate Taekwondo techniques into a game of golf? Can you give us a few examples?

Besides mental awareness, the big thing with TaeKwonDo is that it is an explosive sport in relation to the movements such as kicks and punches. That can be good obviously for the power move to generate club head speed.

Are there any classes that are specifically designed for golfers? If not have you thought about starting one?

I am not aware of any classes designed for golf. If someone was to use TaeKwonDo as a fitness program for golf, I would advise they stay away from the contact element such as sparring and competitive fighting, but it certainly offers in maintaining fitness, and does support core muscle groups. 

To find out more or to contact about Paul Wesselingh, you can visit his website here.